Wei Qian Qian

昨晚收到林肯的短信 " Gold for Mcdonalds!!!!!!!" 后面跟着那么多惊叹号，可见他也很兴奋，早上看名单，不光拿了个金奖! 还有一个银奖!  Unicef Blueprint蓝图行动 一个铜奖!

公司的庆功邮件：

我们在亚洲数字领域最受推崇的Digital Media Awards再获殊荣。
昨晚，我们的麦当劳和联合国儿童基金项目会捧回了1金，1银和1铜的好成绩，超过所有其他的广告公司。
我们的麦当劳“见面吧”运动荣获媒体创新类金奖和零售类银奖。加上最近获得的艾菲金奖，到目前为止，我们的麦当劳已经在亚太地区获得了媒体创新和媒体成效类的最高奖项 － 非常让人心动的结果
我们的联合国儿童基金会蓝图行动在非盈利类获得铜奖

盟集团旗下的广告公司表现突出，在12金中共获得8项金奖。

新西兰，澳大利亚和新加坡的广告公司赢得了绝大多数的奖项。Colenso BBDO /Aim Proximity为新西兰黄页所做的“Yellow treehouse”被授予白金奖杯，其整合运动挑战了新西兰居民使用黄页的书和网站来搜集材料和服务，建立起一个树餐厅。

感谢每一位为麦当劳和联合国儿童基金会辛勤劳动的同仁们，为我们干杯！

More good news from the Digital Media Awards – Asia Pacific’s most respected regional award show for digital.
Last night, our McDonald’s and UNICEF work took home 1 Gold, 1 Silver an 1 Bronze – more than any other Chinese agency
Our McDonald’s 见面吧 campaign won GOLD for media innovation and SILVER in the retail category. Combined with our recent GOLD Effies win, we have now won the top media innovation & media effectiveness awards in Asia-Pac region for McDonald’s – a truly fantastic result 

Our UNICEF Blueprints campaign won a Bronze in the Not-for-profit category 

Omnicom agencies dominated the evening, cleaning up 8 out of 12 golds

NZ, Australia & Singaporean agencies won most of the awards. Colenso BBDO/Aim Proximity was awarded the Platinum trophy for its ‘Yellow treehouse’ campaign for Yellow Pages New Zealand. The integrated campaign challenged a New Zealand resident to build a treehouse restaurant using materials and services sourced exclusively from Yellow’s book and website. 

Thanks to everyone who worked on McDonald’s & UNICEF. Here’s to us!

Eugene Chew
General Manager

Cheers!（奖杯真的很重！）

Winner List: http://www.media.asia/DigitalMedia/Awards/2009/winners.html

每一次ipod的广告曲选的都那么的好听，广告也是high到让我马上有购买的冲动！真是佩服 TBWA Media  arts lab的同仁们（The 50-person group, dubbed theMedia Arts Lab, includes nine media planners from sister shop OMD; the rest are a mixture of creatives, account planners and account leaders from TBWA\Chiat\Day. All 50 work on Apple and will relocate to a separate building adjacent to TBWA\C\D's office in Playa del Rey, Calif. Although the focus initially is on Apple, TBWA hopes to eventually adopt this working model for all its clients.）

Cool! After some hard work by the digital team, we got  Gold at the prestigious Effies awards for our work on Mcdonalds - “jianmianba ” campaign.

果然功夫不负加班人，这次中国广告广节我们DIGITAL TEAM抱回的奖杯，小小的高兴一下（记得刚好大二的时候参观了12届西安举办的中广节才因此中的“毒”）

麦当劳见面吧－中国effie金奖  中国网络互动创意银奖 中国媒介创新营销奖铜奖

联合国儿童基金蓝图行动－中国effie铜奖  中国网络互动创意铜奖

42bleow因为我们可以－中国effie铜奖  中国网络互动创意铜奖

Effies China
Gold - McDonald’s Jianmianba Summer Promotion
Bronze – UNICEF Blueprint – Service category

China Interactive Advertising Awards
Silver – McDonald’s Jianmianba
Bronze – 1) UNICEF Blueprint; 2) 42below “Because We Can”

China Media Innovation Awards
Bronze - McDonald’s Jianmianba