• 昨晚收到林肯的短信 " Gold for Mcdonalds!!!!!!!" 后面跟着那么多惊叹号,可见他也很兴奋,早上看名单,不光拿了个金奖! 还有一个银奖!  Unicef Blueprint蓝图行动 一个铜奖!

    公司的庆功邮件:


    我们在亚洲数字领域最受推崇的Digital Media Awards再获殊荣。
    昨晚,我们的麦当劳和联合国儿童基金项目会捧回了1金,1银和1铜的好成绩,超过所有其他的广告公司。
    我们的麦当劳“见面吧”运动荣获媒体创新类金奖和零售类银奖。加上最近获得的艾菲金奖,到目前为止,我们的麦当劳已经在亚太地区获得了媒体创新和媒体成效类的最高奖项 - 非常让人心动的结果
    我们的联合国儿童基金会蓝图行动在非盈利类获得铜奖

    盟集团旗下的广告公司表现突出,在12金中共获得8项金奖。

    西兰,澳大利亚和新加坡的广告公司赢得了绝大多数的奖项。Colenso BBDO /Aim Proximity为新西兰黄页所做的“Yellow treehouse”被授予白金奖杯,其整合运动挑战了新西兰居民使用黄页的书和网站来搜集材料和服务,建立起一个树餐厅。

    感谢每一位为麦当劳和联合国儿童基金会辛勤劳动的同仁们,为我们干杯!

    More good news from the Digital Media Awards – Asia Pacific’s most respected regional award show for digital.
    Last night, our McDonald’s and UNICEF work took home 1 Gold, 1 Silver an 1 Bronze – more than any other Chinese agency
    Our McDonald’s 见面吧 campaign won GOLD for media innovation and SILVER in the retail category. Combined with our recent GOLD Effies win, we have now won the top media innovation & media effectiveness awards in Asia-Pac region for McDonald’s – a truly fantastic result 

    Our UNICEF Blueprints campaign won a Bronze in the Not-for-profit category 

    Omnicom agencies dominated the evening, cleaning up 8 out of 12 golds

    NZ, Australia & Singaporean agencies won most of the awards. Colenso BBDO/Aim Proximity was awarded the Platinum trophy for its ‘Yellow treehouse’ campaign for Yellow Pages New Zealand. The integrated campaign challenged a New Zealand resident to build a treehouse restaurant using materials and services sourced exclusively from Yellow’s book and website. 

    Thanks to everyone who worked on McDonald’s & UNICEF. Here’s to us!

    Eugene Chew
    General Manager


    Cheers!(奖杯真的很重!)

    Winner List: http://www.media.asia/DigitalMedia/Awards/2009/winners.html

     

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    Cool! After some hard work by the digital team, we got  Gold at the prestigious Effies awards for our work on Mcdonalds - “jianmianba ” campaign.

    果然功夫不负加班人,这次中国广告广节我们DIGITAL TEAM抱回的奖杯,小小的高兴一下(记得刚好大二的时候参观了12届西安举办的中广节才因此中的“毒”)

    麦当劳见面吧-中国effie金奖  中国网络互动创意银奖 中国媒介创新营销奖铜奖

    联合国儿童基金蓝图行动-中国effie铜奖  中国网络互动创意铜奖

    42bleow因为我们可以-中国effie铜奖  中国网络互动创意铜奖

    Effies China
    Gold - McDonald’s Jianmianba Summer Promotion
    Bronze – UNICEF Blueprint – Service category

    China Interactive Advertising Awards
    Silver – McDonald’s Jianmianba
    Bronze – 1) UNICEF Blueprint; 2) 42below “Because We Can”

    China Media Innovation Awards
    Bronze - McDonald’s Jianmianba

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    http://caihongtang.qq.com/

    互动团队Credits: 

    Project: Dance-Off Campaign

    Client: Skittles China

    Creative Agency: TBWA Group China

    Executive Creative director: Carol Lam

    Creative Director: Peng Ji

    Art Directors: Leo Wan, Peng Ji, Carol Lam

    Copywriters: Peng Ji, Leo Wan

    Producer: Haydn Evans

    Digital Agency: TBWA\Agency.com

    Creative Director: Lincoln Damen

    Art Director: Hank Huang

    Web Designer: Bill Wei,  shadow lin

    Senior Flash Developer: Michael Zhang

    Porject Manager: Max Wu

    Account Service: Heather Zhao, Jacky Hu 

    TVC

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    客户:麦当劳(中国)
    代理:TBWA\Agency.com
    网址:mcd.renren.com
    麦当劳见面吧最后一期趁着七夕甜蜜启动,上人人网对好友发动甜蜜攻略,就能共享iPod NANO一对!

    在经历了“老朋友见面吧”,“再远也要见面吧”两阶段后,趁着年轻人越来越迷恋的中国传统佳节七夕和开学的临近,为了推动麦当劳7元一对新地和派的店内促销,“分享甜蜜见面吧”将会是麦当劳见面吧暑期活动的收关大戏。

    到目前为止的效果还是相当可观的。作为本年度最有影响力的SNS合作项目,大家不妨一起期待下广告公司和媒体双方最终将给麦当劳交出一份怎样的答卷。

    同学,
    还不快去甜TA一下

    Credits
    Project Leader: Eugene Chew
    Creative Director: Lincoln Damen
    Designer: Hank Huang, Bill Wei
    Senior Flash: Mikebluse
    Senior Producer: Eric
    Project Manager: Max
    Associate Account Director: Jamo Woo
    Account Executive: Poi Yu

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    目前,互联网的虚拟交互越来越成为人们生活中的一部分,而真实世界中面对面的美好却些微被取代和忽视,而麦当劳今夏就是要成天对着电脑屏幕的你“别宅了,见面吧!”
    Agency.com上海为麦当劳策划创意的校内网“见面吧”活动一登场就是一次轰轰烈烈的全民改状态,只要6月17日收集到十万个支持见面的新状态,麦当劳就会对全体高校学生启动跨度近一周的全线半折优惠。
    截至发稿,十万即将达成,6月24日更有正式活动的推出。你有参与吗?

    Credits:
    Client:McDonald's China
    Agency:TBWA\Agency.com
    Media: Xiaonei.com
    Creative Director: Lincoln Damen
    Senior Web Designer: Hank Huang
    Web Designer: Bill Wei
    Project Leader: Eugene Chew
    Associate Account Director: Jamo Woo
    Account Executive: Poi Yu
    Website link:
    http://mcd.xiaonei.com

  •  

    agencycom_visa_go

    https://www.visazone.com.cn/

    Title: Go with Visa
    Client: VISA
    Agency: TBWA \ Agency.com

    CD: Lincoln
    Design: Hank, Wei Qianqian
    Motion/Action Script: MikeBluse, Eric, Rolland
    PM: Max
    Account Service: Elva

     



  • From Jan 5th to Feb 1st 2009 more than 110,000 RMB in donations were contributed.

    The online donation trial of UNICEF has proven to be a huge success

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    为公司设计的新年贺卡

    http://happynewyear.acomshowcase.com

  • 免费相册

    http://www.uniqlo.com/grid/

    喜欢优衣库的同学们注意了,UNIQLO在XMAS推出GRID游戏,非常帅.视觉以其XMAS TIME推出的圣诞版购物袋一致.有UNIQLO专卖的城市有福了.

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    http://www.d2d3.com.cn

    "xx大xx"
    "真页西复"
    "门马"
    看不懂D时代的语言,你落伍了。
    还不快来参加多利多兹"犬犬犬风"网络飙语大赛

    Title: "犬犬犬风"网络飙语大赛
    Client: Dirutos 多利多兹
    Agency: TBWA \ Agency.com
    ACD: Lincoln
    Design / Motion: Hank
    Action Script: Eric,Wally
    Account Service: Mandy,Elva